Saturday, April 9, 2011
Why websites are important for a small business
Believe it or not some owners of a small business still do not have a website. I know amazing right? The truth of the matter is some people do not like to do things just because others are doing it. They need a reason or sometimes a kick in the butt of knowing what they are missing by the simple fact of logic. Well here is the simple fact of logic. (For the small percentage of business owners that my stumble upon this and read it. Ha!) Look at it this way you are being hired for your product or service by the customer not much different in you hiring someone for a job at the business you run... Following so far? If someone came in for a interview and just gave you a card with their name and number on it would you hire them? Or say your UPS guy said "I know a guy named Joe who would be a good fit for what you are looking for," would you bite? Exactly, so why would your customers just choose you without seeing your resume? This is your website, a virtual resume and your virtual store front representing your business and the products and services you provide. Just as you want your resume looking professional you also want your website represent you as best as your abilities truly are. Please either take the time to put together a website or hire someone to do it. One of the biggest mistakes in a small businesses websites is they build it and leave it be. Your website is a living breathing representation of your business capable of bringing endless amounts of customers your way. Take pride in it! The world has changed and a professional website is more important than having a professional business card. Speaking on behalf of all consumers out there please take your web presence seriously it could mean me choosing you or your competition.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment